by Dixie Punsky | Oct 10, 2024 | Digital Marketing, News
Imagine a marketing strategy that not only boosts your visibility but builds trust, educates your audience, and turns casual browsers into loyal customers — all without blowing your budget. That’s the power of content marketing. For small businesses, it’s not just an...
by Dixie Punsky | Dec 19, 2023 | Digital Marketing, Emails, Social Media
No matter where you are in your marketing journey, building a solid online marketing foundation requires three actions: Reviewing your current status Creating a plan to reach your goals Executing your plan Following these steps paves the way to online marketing...
by Dixie Punsky | Jun 22, 2023 | Digital Marketing, Graphic Design, Images
In today’s competitive business landscape, building a strong brand identity is crucial for success. Your brand is the foundation of your business, reflecting its values, personality, and uniqueness. And one powerful tool to shape and communicate your brand...
by Toni McCormack | Apr 18, 2023 | Digital Marketing, Social Media
You’re probably familiar with #hashtags but using them effectively to grow your social media channels can be a bit of a challenge. We’re here to give you the lowdown. For the noobs, a hashtag is a word or phrase preceded by the pound symbol. First proposed by blogger...
by Dixie Punsky | Apr 18, 2023 | Digital Marketing, Emails, News
Email marketing has a return on investment (ROI) of $42 for every $1 spent, yet many small businesses and nonprofits struggle to capaitalize because they don’t know what to write. If you’re stuck for ideas, try these holidays and themes for May. From...
by Dixie Punsky | Nov 9, 2021 | Digital Marketing, News, Social Media
It’s no secret that consumer spending is higher during the holidays than any other time of year. The big question is: Will your business, organization, or nonprofit get your piece of the holiday pie? EZY Marketing has created two free workshops devoted to holiday...